Performance marketing · lead generation
Enquiries,not clicks.
Google, Meta and TikTok campaigns for service businesses, with the cost of every enquiry measured to the penny. Not estimated, not modelled, not explained away.
measured.
Not estimated.
01 The reality
Does any of this sound familiar?
Three moments almost every owner paying for advertising goes through. If you recognise even one, the next five minutes are worth your time.
01
The report looks good. The bank account doesn't.
A monthly PDF of impressions, clicks and colourful charts. It looks like work was done. Except not one of those figures tells you how many clients actually walked in.
02
You ask how many clients it brought, and the room goes quiet.
“Hard to measure exactly.” “The brand needs time.” “Traffic is growing.” Three different answers with the same meaning: nobody knows.
03
Meanwhile your competitor sits above you, every time.
Whoever searches for your service today needs it today. If your competitor shows up instead, they get the call, and that client isn't coming back to look for you.
02 The difference
What platforms report vs. what counts.
Illustrative example
Platforms sell you clicks, so they report clicks. You buy clients. All of our work is built around that gap: we measure every step, from the click to the money in.
A typical agency reports
How many clients? Nobody knows.
We measure to the end
Two clients.
Two kinds of number.
Both clients asked to stay unnamed. The numbers below come straight out of the accounts, not from estimates or industry averages.
Medical & aesthetic clinic
The doctor's diary is booked 14 months ahead.
Qualified enquiries only, one message from the ad through to the front desk. The constraint stopped being demand and became the doctor's calendar.
Premium travel agency
ROAS measured on revenue collected, not on clicks.
€1,800–3,500 packages sold by consultants. We optimised for enquiries the team could actually close, then tied each sale back to source. Our numbers, not platform attribution.
Let's look at your figures.
Request your free audit03 How you check us
You can verify every number yourself.
Screenshots prove nothing: anyone can crop one. What makes the figures on this page checkable is where they live: in accounts you own and can log into without asking us.
If a number we report can't be found in your own account, treat it as fiction. That rule applies to us too.
The tracking lives in your accounts
Installed in your Google Ads, Meta and Analytics properties. You're the owner; we're a user you can remove.
You have admin access from day one
Every campaign, every conversion, every euro of spend. Nothing sits behind our login.
The ad budget never passes through us
You pay Google, Meta and TikTok directly, separately from our fee. We never hold your ad money.
If we part ways, the setup stays
The measurement infrastructure is yours. No rebuild, no handover fee, no leverage.
04 How we work
Four steps, always in this order.
We don't run a single ad before we know what we're measuring and how. That's why we can answer the only question that matters from month one: what does one enquiry cost.
The free audit
We look at your ads, your site and your measurement together, and show you on screen where enquiries are being lost right now. 30 minutes, no obligation.
Measurement, before any advertising
We install the system that ties every enquiry back to the campaign that produced it. It lives in your accounts and stays yours whatever happens next.
Campaigns and landing pages
Google for people already searching, Meta for the ones who don't know you yet. Pages built to convert the campaign, not your homepage.
Optimisation and a report in plain money
We move budget towards what produces enquiries and cut what doesn't. The report says how many enquiries arrived and what each one cost.
05 What is included
Everything you get, in writing.
No inflated packages and no surprise extras. This is the work delivered every month.
And where we differ from a typical agency
Among our clients
06 Who it's for
We work well together if…
This is for you if
It's not for you if
07 Honest questions
The questions you'd ask on the phone anyway.
How much does it cost?
It depends on how many platforms we run and on your market. You get the exact figure after the free audit. No setup fee, no hidden costs, minimum three months. The only discount that exists: −10% for paying quarterly up front.
Who pays for the ads?
You do, directly to Google, Meta and TikTok. The ad budget stays in your own accounts, completely transparent and separate from our fee.
When do I see results?
Honestly: the first signals appear in 2–4 weeks, and a mature, predictable system takes 2–3 months. Anyone promising otherwise is telling you what you want to hear.
Do you guarantee results?
No, and be wary of anyone who does. Results depend on your market and on your offer. What we do guarantee: measurement you can verify yourself, work delivered on time, and the truth about what the figures say.
I have worked with agencies before and it went badly. Why would this be different?
Because the difference here is verifiable, not declared. At the audit we show you on screen how an enquiry is tied to the campaign that produced it, and the system is installed in your accounts. You don't have to take our word for anything after the call.
Which platforms do you run?
Wherever your clients actually are. Usually Google for people already searching, Meta for those who don't know you yet, TikTok only where it genuinely fits the audience. We tell you the exact mix at the audit.
Find out what an enquiry costs in your market.
Fill in the form and we'll talk about your business. We'll tell you honestly what we'd do in your position, including when the answer is that we can't help.